HasOffers Integration with MAT, Facebook Video Ads, and Improved Promoted Tweets

HasOffers Integration with MobileAppTracking If you are a MobileAppTracking (MAT) client, you might have noticed a few companies on the network integrations page that are also clients of our flagship product, HasOffers. You might imagine we would make it simple for HasOffers clients to work with advertisers using MAT, but until now most MAT clients only work with those HasOffers networks listed in the integrations section because we haven't take the time to educate HasOffers and MAT clients on how they can work together... Learn More Facebook Introducing Video Ads Over the past few years, Facebook has continued to offer marketers new advertising options every few months. Keeping to this schedule, Facebook is reportedly on course to offer advertisers the option to display video ads in users' news feeds on both desktop and mobile in early 2013. Though not much is known about this new feature yet, Adage is reporting that it will launch by April 2013 at the latest... Read Article by Kelly Clay Twitter Improves Targeting for Promoted Tweets As the second largest social network with over 500 million users (and still growing), Twitter has become a necessary platform for marketers to reach customers. In 2010, Twitter Ads introduced Promoted Tweets, enabling brands to utilize the search function with keywords to reach targeted users. Last week, Twitter announced that it has enabled several new features for marketers using Promoted Tweets to help really hone in on specific Twitter users. In a blog post announcing the changes, Twitter explained that... Read More HasOffers · 2200 Western Avenue · Seattle, WA 98121 You may unsubscribe or change your contact details at any time.