 
 Last week, during Affiliate Summit West, HasOffers' CEO Peter Hamilton sat on a panel with several other thought leaders in the industry to discuss the future of Performance Marketing. During the panel, Peter discussed why he thought the affiliate model is becoming mainstream, why he thinks mobile will overtake the desktop this year, and why video may just be the next big thing for affiliates... Read this post
 For the past few years, "big data" has developed a lot of buzz in the industry. But, what is big data really and how do marketers use it to their advantage? According to Wikipedia, big data is a collection… Read this post
 Today, Facebook announced the launch of "Conversion Tracking." It is described as a new conversion measurement and optimization system for direct response marketers. According to Richard Sim, Product Marketing Manager at Facebook, "Marketers can now also use optimized CPM… Read this post
 As an affiliate, knowing what's legal – and illegal – can be the difference between running a successful business or ending up broke. Not only should affiliates know the rules related to each of the affiliate programs they join, they… Read this post
 The affiliate industry can be an exciting promising land for a new affiliate – dreams of overnight financial success, quitting that awful 9-5 and working from home (or…wherever your heart desires) motivates those signing up for their first program every… Read this post
 It's no secret that many – if not most – affiliates were hit hard by Google's Penguin update. This week at Affiliate Summit West, Sarah Bundy explained why this update to Google's algorithm caused so many problems for affiliates, and… Read this post
  
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