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1/10/2014

5 Ways to Optimize Your Performance Marketing Program in 2014

This Week in Marketing - HasOffers

5 Ways to Optimize Your Performance Marketing Program in 2014!

January 10, 2014
This Week in Marketing

HasOffers

5 Ways to Optimize Your Performance Marketing Program in 2014

Now that it's the second week of the New Year, you've no doubt forgotten about your resolutions, you're back at work and tirelessly thinking of ways to grow your performance marketing program in the New Year. Well, you're not alone...

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Out With the Old, In With the New: Looking Back at Advertising Attribution Changes in 2013

It was a pivotal year for performance advertising, but not just because the numbers are screaming, companies are blossoming, mobile ads are exploding, and app usage is scaling. At an even more basic level, 2013 was a year with so...

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HasOffers Will Be at Affiliate Summit West 2014!

It's that time of year again – the annual Affiliate Summit West conference is here! Taking place at the Paris Hotel in Las Vegas, this three day show is in its 11th year and showing no signs of slowing down...

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Thoughts on the Future of Performance Marketing and Mobile in 2014

As we enter 2014, there's no doubt that mobile will take over as the primary device for many consumers. As a result, performance marketers will need to change how they reach these consumers. I recently had a chance to sit...

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