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2/08/2014

Transparency and Trust

This Week in Marketing - HasOffers

February 8, 2014
This Week in Marketing

HasOffers

Transparency and Trust

You may have noticed companies such as Amazon, Zendesk, and Twitter displaying real-time status updates on the availability of their services. One of the first companies to do this was Salesforce.com, and if you've read "Behind the Cloud" by their CEO...

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Motion Ads: A New Mobile Ad Unit to Change the Game?

I've often said that the greatest limitation we have in mobile advertising is still the ad unit. User experience has a long way to go on mobile devices, and we are just barely learning how we best operate with these...

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2013 Holiday App Season in Review

Now that we have rung in the new year, we have the opportunity to look back on the fiscal year 2013 and begin to flush out the vast, and still relatively unknown, landscape of the mobile world. In particular, we...

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