What You Should Know About GET and POST Methods

What You Should Know About GET and POST Methods November 22, 2013 This Week in Marketing What You Should Know About GET and POST Methods Performance marketers rely on accurate conversion tracking and the resulting attribution of the source responsible for driving each conversion and the conversion itself. Depending on the technical requirements for the conversion tracking of a campaign, client-based and server-based tracking methods... Read On Deeplinking: The Past, Present and Future of Mobile Marketing Imagine you could give someone a direct URL link to a photo on Instagram or a room on AirBnB's iPhone app. Imagine how much higher your conversion rate would be if your ad units on a mobile website opened up... Read On How Mobile Marketers Can Avoid Losing Customers During The Holiday Season "I love working my way through crowds of people and spending hours in a stressful shopping environment every holiday season." – said no one ever. Holiday shopping is a gigantic mess. Luckily, with the majority of brands and services now... Read On The Myth of Average User Value Do you lie awake wondering, 'How valuable is each new user I acquire and will I recoup my CPI?' No? Then, you're definitely not working in User Acquisition! For those sleepless souls who often ponder this, we feel your pain... Read On

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